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Asics invests in running events by acquiring French company Njuko

Asics invests in running events by acquiring French company Njuko

24/11

Fila appoints Torsten Hochstetter as global head of design

Fila appoints Torsten Hochstetter as global head of design

21/11

Adidas announces new retail director

Adidas announces new retail director

17/11

Next inks major sportswear deal with Fanatics

Next inks major sportswear deal with Fanatics

17/11

Puma and Foot Locker expand partnership to reach Gen Z, Gen Alpha

Puma and Foot Locker expand partnership to reach Gen Z, Gen Alpha

15/11

Amazon Fashion Europe adds virtual try-on for shoes

Amazon Fashion Europe adds virtual try-on for shoes

14/11

Net-zero in fashion, but clothing giants struggle to cut emissions

Net-zero in fashion, but clothing giants struggle to cut emissions

14/11

Foot Locker launches star-studded holiday 2022 campaign

Foot Locker launches star-studded holiday 2022 campaign

11/11

Adidas slashes 2022 outlook, investors pin hopes on incoming CEO

Adidas slashes 2022 outlook, investors pin hopes on incoming CEO

09/11

Bjorn Gulden, officially leaving Puma for Adidas

Bjorn Gulden, officially leaving Puma for Adidas

08/11

Nike reduces its number of retailers

Nike reduces its number of retailers

07/11

Puma CEO Gulden reportedly set to become new Adidas head

Puma CEO Gulden reportedly set to become new Adidas head

05/11

Cara Delevingne fronts Dior Rose des Vents campaign

Cara Delevingne fronts Dior Rose des Vents campaign

01/11

Puma signs Skepta as global ambassador to “revolutionise” sports industry

Puma signs Skepta as global ambassador to “revolutionise” sports industry

31/10

Puma confirms full-year operating profit forecast after Q3 results

Puma confirms full-year operating profit forecast after Q3 results

26/10

This Halloween, augmented reality is giving online shopping a boost on Snapchat

This Halloween, augmented reality is giving online shopping a boost on Snapchat

13/10

Sports brands: More aggressive promotions in Europe than in the US

Sports brands: More aggressive promotions in Europe than in the US

10/10

The North Face: head of Europe to lead US business

The North Face: head of Europe to lead US business

07/10

Palomo Spain dresses the New York City Ballet for its annual fall gala

Palomo Spain dresses the New York City Ballet for its annual fall gala

06/10

Kering owns "more than 90%" of U.S eyewear brand Maui Jim

03/10

Puma launches We Are Legends platform

Puma launches We Are Legends platform

28/09

Go Sport: Time to change after last year’s acquisition by HPB

Go Sport: Time to change after last year’s acquisition by HPB

27/09

Puma is Secret Sales' first UK marketplace partner

Puma is Secret Sales' first UK marketplace partner

26/09

Liberty's Coonan becomes MD of retail

Liberty's Coonan becomes MD of retail

21/09

Online retailer About You organizes 17 fashion shows during Milan Fashion Week

Online retailer About You organizes 17 fashion shows during Milan Fashion Week

20/09

Puma dives deeper into sustainability with Re:Collection

Puma dives deeper into sustainability with Re:Collection

16/09

Puma conquers Wall Street with Usain Bolt and Skepta

Puma conquers Wall Street with Usain Bolt and Skepta

14/09

MCM links with Puma for basketball-inspired collab

MCM links with Puma for basketball-inspired collab

07/09

Puma unveils first-ever metaverse website experience with NYFW link

Puma unveils first-ever metaverse website experience with NYFW link

07/09

Celebrating 60, the CFDA opens NYFW on Thursday evening with mega labels, global brands, rising stars and Gracie Mansion

Celebrating 60, the CFDA opens NYFW on Thursday evening with mega labels, global brands, rising stars and Gracie Mansion

06/09

Puma signs star high jumper Mutaz Essa Barshim

Puma signs star high jumper Mutaz Essa Barshim

30/08

Patagonia, Puma, On, Salomon boost plastic recycling efforts with Carbios

Patagonia, Puma, On, Salomon boost plastic recycling efforts with Carbios

30/08

Adidas posts 28% decline in Q2 operating profit despite sales increase

Adidas posts 28% decline in Q2 operating profit despite sales increase

04/08

CFDA reveals September New York Fashion Week schedule

CFDA reveals September New York Fashion Week schedule

29/07

Marni to show at New York Fashion Week

Marni to show at New York Fashion Week

27/07

Puma raises revenue outlook, handling China woes better than Adidas

Puma raises revenue outlook, handling China woes better than Adidas

27/07

Puma reveals its second collaboration with singer Dua Lipa

Puma reveals its second collaboration with singer Dua Lipa

18/07

Puma signs Olympic champion Elaine Thompson-Herah as she moves from Nike

Puma signs Olympic champion Elaine Thompson-Herah as she moves from Nike

17/07

Puma to make a physical and digital comeback at New York Fashion Week

Puma to make a physical and digital comeback at New York Fashion Week

29/06

Puma launches web3 collaboration with 10KTF Shop

Puma launches web3 collaboration with 10KTF Shop

28/06

Nike to make full exit from Russia

Nike to make full exit from Russia

24/06

Apple tops most valuable brands list, Vuitton hits top 10, Nike key for apparel

Apple tops most valuable brands list, Vuitton hits top 10, Nike key for apparel

15/06

Amazon launches virtual try-on for shoes

Amazon launches virtual try-on for shoes

10/06

Puma's Slipstream relaunch campaign features Neymar Jr, Romeo Beckham

Puma's Slipstream relaunch campaign features Neymar Jr, Romeo Beckham

10/06

Aimé Leon Dore to open first store abroad in London

Aimé Leon Dore to open first store abroad in London

05/06

Puma taking orders from wholesalers, including those with Russian presence

Puma taking orders from wholesalers, including those with Russian presence

31/05

Puma launches sports-based experience on Roblox

Puma launches sports-based experience on Roblox

24/05

Brand director is new Endura leader as founder and director step back

10/05

Puma launches campaign with all-star cast Jay-Z, Emory Jones

Puma launches campaign with all-star cast Jay-Z, Emory Jones

04/05

eBay UK is newest Patron of British Fashion Council

eBay UK is newest Patron of British Fashion Council

29/04

Puma races ahead in Q1, despite uncertain backdrop

Puma races ahead in Q1, despite uncertain backdrop

27/04

Ebay Imperfects launches for products with defects

Ebay Imperfects launches for products with defects

25/04

Puma, Billionaire Boys Club and more team up with Micah Johnson's crypto native NFT Aku

Puma, Billionaire Boys Club and more team up with Micah Johnson's crypto native NFT Aku

13/04

Streetwear collaborations that have marked the beginning of April

Streetwear collaborations that have marked the beginning of April

12/04

Recycling comes to the pitch, as soccer jerseys go circular

Recycling comes to the pitch, as soccer jerseys go circular

29/03

Germany’s Puma trials garment-to-garment recycling for sustainability

Germany’s Puma trials garment-to-garment recycling for sustainability

24/03

Metaverse Fashion Week: a guide for first-time attendees

Metaverse Fashion Week: a guide for first-time attendees

24/03

Adidas trumps rival Puma to supply Italian soccer kit from 2023

Adidas trumps rival Puma to supply Italian soccer kit from 2023

11/03

Romeo Beckham and Mia Regan front new Puma & Ami collection campaign

Romeo Beckham and Mia Regan front new Puma & Ami collection campaign

08/03

AMI, Batman, Modibodi: Puma continues to launch collaborations

AMI, Batman, Modibodi: Puma continues to launch collaborations

08/03