Marni has replicated its physical collection in a virtual format, while Etro has materialised digital looks from its metaverse fashion show, with the two experiences encouraging customers to shop in "real life".
Two decades after he first began creating for Aspesi, Lawrence Steele has returned to helm the house, and unveiled his first new ideas for the Italian label with a family-and-friends photoshoot by Vanina Sorrenti.
Without question, this has been the strangest season in fashion in 50 years, where designers have been busy asking themselves what the point of their profession is. What the French call "une remise en question."
N°21's Alessandro Dell'Acqua redefined formal wear with a sensual twist at Milan Fashion Week on Saturday, while, at Marni, Francesco Risso chose imperfection as the watchword for the brand's new aesthetic.
A year and a half after taking charge of the ready-to-wear label owned by Italian fashion group OTB, CEO Stefano Biondo has left. He will be replaced by Barbara Calò, Marni’s global omni-channel retail director.
Some think that Francesco Risso at Marni is the most inventive designer in Milan at the moment, and judging from the compelling collection that he staged for the brand on Friday, that is a truly sage opinion.