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Published
Oct 12, 2015
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Diesel creates Director of Retail Operations position

Published
Oct 12, 2015

Diesel is now resizing its management teams. While Joanna Onland was put in charge of the new European office, having held the post of General Manager for Southern Europe, other key functions have been instituted.

The façade of Diesel's new Parisian store. - Diesel


Thus, Pablo Sueiras, former Commercial Director for Northern Europe, has been entrusted with the role of Director of Retail Operations, as reported by British media agency Drapers. He will work together with Bruce Findlay, formerly in charge of retail for Tommy Hilfiger in Asia, for Calvin Klein and, recently, Marks & Spencer also in Asia. Last May Findlay was appointed Vice-President in charge of global retail for Diesel.

This is a key role, since Diesel will shortly be opening its rue du Four store in Paris, developed using the brand's new retail concept.

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