Victoria's Secret to open first monobrand store in Italy

Victoria’s Secret angel-like supermodels might soon be glimpsed hovering around Italy’s Eternal City. Next winter, Victoria’s Secret will in fact open its first monobrand store in the country at Rome’s Porta di Roma shopping mall, in partnership with the Percassi real estate and retail development group.

Facebook/Victoria's Secret

The store will showcase the Victoria's Secret lingerie collections, the label’s sportswear line, fragrances, body care products and Pink, the line of lingerie, swimwear, loungewear and beauty products dedicated to college-age girls.

Victoria's Secret is owned by L Brands and operates over 1,600 stores and retail outlets worldwide.

Translated by Nicola Mira

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