Fresh opens new Seven Dials store

By

Cajsa Lykke Carlson

Published
Dec 10, 2015

The Seven Dials area in London's Covent Garden is increasingly becoming known for its interesting mix of retail brands. Now Fresh, the skincare brand owned by LVMH, has been added to the shops on Monmouth street.

The new Fresh shop measures 762 ft² and sells skincare, bodycare, haircare and fragrances.

Commenting on the Fresh opening, Charles Owen, Seven Dials Portfolio Executive at Shaftesbury, said: “This opening is an excellent addition as Fresh joins the range of attractive international beauty and fashion brands that set Monmouth Street and Seven Dials apart. The brand’s arrival plays a great part in our strategy to create a unique shopping destination that appeals to both local and international visitors alike.”