Converse puts Bry Roskov in charge of EMEA markets

By

Bruno Joly

Published
Aug 28, 2011

Converse has just appointed Bry Roskov to the post of general manager of the EMEA (Europe, Middle-East and Africa) region. She will replace Willem Haitink, who will become O’Neill’s CEO on the 1st of September.

Arrived at Converse in 2007, Bry Roskoz was previously working for the American shoe company as Vice-President of International Development. Previously, she had worked at global management consulting firm Bain & Company.

The European continent is strategic for Converse, which is starting to take certain markets back into its own hands.